CLIENT: Paloma Cañizares Office
CREATIVE DIRECTION: Naranjo-Etxeberria
GRAPHIC SYSTEM: Naranjo-Etxeberria
WEB DESIGN: Naranjo-Etxeberria
Photographies are property of their respective authors.
BarrioBohrer is a Madrid-based architecture studio developing a range of different projects in both Spain and Ecuador. The studio has flourished as an architecture and design practice, with a meticulous attention to the crafting of spatial solutions through clear gestures, materials’ selection and controlled scale.
From N-E we have created the new visual concept for the architecture studio based on the windows of a building.
THE TRANSPARENCY AND OPENNESS OF ADOLF LOOS´S VISION
Based on Austrian architect Adolf Loos, as a reference of the use of the opening in architecture. Its constructions from the interior, without pretending or looking for a concrete exterior shape, are a clear example of transparency and openness in design.
His sketches and drawings inspired us to create the architecture of the website, as parallelism of the architecture of the building.
A DIALOGUE BETWEEN SPACE AND THE INDIVIDUALS
Returning to the speech of Adolf Loos, that idea of construction has been developed and applied throughout website layout and identity.
The projects are presented as windows in a facade. When navigates the web and enter in each project, users enters in one of those windows. Once inside users can only see a window, understood as the interior of the building.
Thus it is created a dialogue between the user and the project, as the conception of BarrioBohrer, through the founders’ constant conversations about the relationship between individuals and space.